Dupree Creative: Full Service Creative Agency

Historically, this customer always featured as many products on a page as he could squeeze.

It was quite a leap of faith for him to run with DPS adverts in the angling press that showed no product at all!

After the 'Nash or Naked' advert ran he called up to complain that we had caused him an embarrassment - the shops had run out of product, he had sold his estimated stock for the year and couldn't get any more manufactured for months!

Tackle shops were also contacting him to open a trade account because, seeing the advert, anglers were demanding Nash products.