Dupree Creative: Full Service Creative Agency

Getting across really complicated or technical propositions is our forte. Photography is such a useful tool when combined with photoshop know-how.

'Open the door to Through Flow technology' was the advert heading. This company wanted to get away from the standard pharmaceutical approach of using library images of vials and test tubes filled with multi-coloured fluids.

The photography will mean nothing to most, but to those involved in this type of technology it summed up a brief that was an inch thick.